6 Brilliant Ways to Increase Your School’s Revenue
Of course, when you were still starting a school, generating revenue was a significant part of your goals checklist. Because of that, you’re now enjoying financial stability in running your private school. But as your school business grows, circumstances might prompt you to spend more on its changing needs. In that situation, you could lose your financial stability and possibly earn lower profits. Now before you dread that scenario, there’s a solution to prevent it. That solution is to amp up the revenue that your school generates. So, in this blog, we’re going to show you six brilliant ways to increase your school’s revenue.
6 Brilliant Ways to Increase Your School’s Revenue
Mitigate Expenses Extensively
In trying to optimize revenue, one of the primary things to do is to minimize expenses. It’s quite simple to execute. All you have to do is check your monthly costs and remove those that have little to no significance. For example, if you pay monthly for an outsourced HVAC maintenance service, and your school’s HVAC systems rarely have issues, you should consider making the maintenance checks bimonthly. In that way, you’re cutting costs without affecting your school severely. If you think your school can still operate well with minimal expenses, by all means, do it.
In increasing your school’s revenue, you need to have a cost-effective mindset. Be meticulous about knowing whether each of your expenditure accounts for something beneficial. Your expenses and revenue are like two sides of a tug of war game. When your expenses are too high, your revenue will be pulled downwards.
Maximize Student Admission
Students are the primary source of your school’s revenue. But aside from that, they can also be an excellent means of increasing revenue. However, for that to happen, you have to maximize your school’s student admission. To attract more students, you need to adopt effective marketing strategies in promoting your school during summer breaks. You can use social media and mass communication tools to spread awareness of your enrollment campaigns throughout the city or state.
Other than marketing, you can also adopt an online admission system. It makes your school’s enrollment process faster and more convenient. Students and parents would certainly want that kind of school admission procedure because it’s less of a hassle. With that in mind, more of them might choose to enroll in your school over others. The principle is simple; the more students your school will cater, the more tuition fee payments your school will receive. Hence, more revenue, which also leads to more profit.
Invest in Advanced Digital Tools
According to an analysis by Gartner, Inc., companies spend 3% of their revenue on paper and print materials. Although 3% may sound irrelevant, it’s still something of a concern. So, if your school’s staff still uses paper and print materials in doing office work, you might be spending too much on those things unknowingly. For that reason, you should strongly consider investing in software or digital tools.
Those kinds of computerized tools will enable your staff and faculty to do their paperwork without even using pen and paper. Manually recording every student’s data, information, test scores, and remarks will no longer hassle them. In return, they can finish more tasks than they usually do within a period. Plus, monitoring student progress will be easier. Admittedly, purchasing advanced software tools will require a pricey budget. But in the long run, your expenses for paper and print materials will be consistently minimal.
Moreover, using software tools for office work will allow your school to reduce its paper waste. An assessment by the Resource Conservation Alliance says that 40% of trees around the world are being harvested to produce paper materials. So, in using software tools, not only will your school minimize cost and increase revenue, but it’ll also help in preserving the environment.
Sell Merchandise Items
Anything that showcases school spirit is a hot item among most students and other people. That said, you have to capitalize on that by selling school merchandise. It could be bags, notebooks, planners, calendars, pencils, pens, t-shirts, caps, jackets, hoodies, and many more. Selling merchandise can increase your school’s revenue by a mile.
Students and other people in public who admire your school will want to get their hands on your merch. Just make sure that the merch items display the school’s identity, such as its logo, colors, and slogan. You can sell merch items on school grounds or through online platforms. Furthermore, merch items will also boost the promotion of your school’s brand.
Offer Your School Grounds for Rent
During summer and mid-year school breaks, you can offer your school grounds to companies or groups who are organizing events. Send them a proposal that your campus is available for rent as a venue for their activities. If your school facilities are good, interested groups will definitely be willing to pay big. In that case, you can set a high quotation for their use of the campus as a venue. Thus, maximizing revenue.
Additionally, make sure that a written agreement or contract will be in place for this matter. In the contract, you must oblige the tenants to pay if ever they cause damage to school properties during their event. That protects your school from losing assets to cover damages.
Offer Summer Classes and Tutoring Services
In summer times, some parents want their kids’ learning to be consistent. They want their kids to have a steady education on top of enjoying summer vacation. So every summer, a time when your school’s revenue rate is at its lowest, you can offer summer classes or tutoring services. Announce them in the latter months of every school year so that interested parents will have a heads up. Summer classes and tutoring services will generate steady revenue for your school despite the long breaks. This is also one way of providing alternative income opportunities to some of your faculty staff during summer periods.
By executing these six ways in increasing revenue, your school will obtain sustainability for the long term. So, for your next business plan, make sure to include the strategies we shared with you here. Soon, you’ll become a master in funding your school’s needs.